The Love List

est. 2006 // BY JESS GRAVES

Shake It Off: Taste of Atlanta's Barcraft Competition

Jessica Graves

Barcraft Competition finalists Marcelo Nascimento (The Social, Chattanooga) and Tyler Alford (Tupelo Honey Cafe, Asheville, Chattanooga, Atlanta) with winner Bobby Eldridge (Empire State South, Atlanta) and emcees Greg Best (far left) and Michael Searles (far right).

Last Sunday, a couple of friends and I, cocktail nerds that we are, ventured Midtown to the

Taste of Atlanta

food festival so we could case the afternoon's, ah,


(cringe) barcraft competition. Sponsored by Fernet Branca, bar talent from all over the Southeast endured a series of challenges that tested not only the tastiness of their drinks, but confidence, presentation, and intelligent use of the base ingredient - Fernet, duh. Fernet, as competition emcee and Southern cocktail Godfather 

Greg Best

put it is "one of those 'hey how are ya' spirits." Unapologetically bitter since its Italian-bred birth in 1845, it was originally conspired as a digestif, a secret blend of

just the right

herbs to cure what ails ya. These days, it's finding fresh footing as the base of many a clever cocktail.

Barcraft Competition winner Bobby Eldridge. 

The judges were looking for a drink that was, according to emcee and


Atlanta Chapter President

Michael Searles

, "palatable, potable, intelligent and interesting."

Bobby Eldridge

, Head Bartender at Chef

Hugh Acheson'

s Empire State South, shook the winning drink, the Bali Hai, a rum concoction made on-the-spot with only the ingredients provided to him just moments before.  


Caroline Fontenot


Bobby's winning recipe

, head on over to 

Southern Living


The Daily South